Bild Studios was approached by London based design studio Atticus Finch to help deliver an ambitious show revealing the new BMW model 3. 

This fast-paced show, staged on a projection-mapped 100m section of the Tianjin International racing circuit, consisted of a number of BlackTrax Real-Time Tracking tracked cars which interacted with and generated real-time Notch VFX content.

Together, with Atticus Finch designing Notch content to be married to the incoming Blacktrax data then sequenced and mapped onto the track using the Disguise media server platform, Bild Studios provided project consultancy, full disguise and Blacktrax control packages, and onsite operators and engineers.